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AI for GoodChild SafetyNon-ProfitChatbot

Tell Sid

A digital companion for child safety, powered by AI and supported by INSINTO.

Tell Sid

The Challenge

Parents and children often lack immediate, reliable advice when facing online safety issues like cyberbullying, privacy concerns, or inappropriate content. Searching Google can yield overwhelming or unsafe results. Families needed a trusted, child-friendly source of information that could provide instant, expert guidance.

Our Solution

We created Tell Sid, an AI-powered digital companion that serves as a "guard dog" for online safety. Sid provides age-appropriate, expert-vetted advice 24/7. The platform features: • A safe, conversational AI interface for kids and parents • Curated educational content including podcasts and blogs • Partnerships with leading safety organizations like INSINTO • A strict safety framework ensuring all advice is accurate and harmless

Key Outcomes

  • Over 100,000 monthly active users
  • Partnered with University of Edinburgh and Innovate UK
  • Provides 24/7 safety guidance to families
  • Recognized as a 'Google for online safety'
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Ready to build your own success story?